The Influence Guide

The Influence Guide

Our blog about effective marketing

Digital marketing is what the kids are all talking about these days. But should you care? Should you even consider hiring a digital marketing agency? Does this stuff matter?

When you go out and about, what’s everyone doing? They’re on their phones! The world is now in everyone’s hands. This is why you shouldn’t just hire a digital marketing agency and call it a day, you should ensure that your marketing plan, advertising, and so forth are digitally relevant. 

That doesn’t mean, however, that you should simply hire a social media assistant, sometimes called a social media manager, to sit in a chair and do virtually nothing for $100,000 a year (it happens more than you think). It also doesn’t mean you should farm it out to some foreign country where no one has a clue what your business needs are (or pay a firm that does the same, for that matter – and many “local” US firms do exactly this).

Your marketing must be done with intentionality and purpose. That means drawing up a plan and ensuring that every aspect – digital advertising, content marketing, and yes, social media management – is covered.

Video Updates

July 12: behind the scenes of a TV commercial we’re creating for a client doing a large-scale advertising campaign including television, radio, billboard, and other media.

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You can schedule 15 or 30 minutes at no cost to talk with us about your needs below. We’re available 6 days per week at a time convenient for you. This is, by far, the most convenient (and helpful) way for us to see if we can help you out. By prior agreement or for existing clients, you may also book 1-hour meetings and phone consultations.

Contact

Use this contact form to send us a message. We’ll get back to you ASAP. Or, you may schedule 30 minutes of our time with the scheduling app to the right.

Schedule

You can schedule 15 or 30 minutes at no cost to talk with us about your needs below. We’re available 6 days per week at a time convenient for you. This is, by far, the most convenient (and helpful) way for us to see if we can help you out. By prior agreement or for existing clients, you may also book 1-hour meetings and phone consultations.

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